Team Jade Milan, Bianca Seong
Agency frog
Year 2022
Exhibition NYCxDesign 2022 - Food & Nutrition sector
https://2044.splashthat.com/
As a part of NYC design week, frog hosted an event imaging 22 years from now future. Designers explored dystopian and utopian ideas through 6 different themes: Interrogation, Protection, Food & Nutrition, Identity & Communication, Migration, and Consumption.
Teamed with experience designer Jade Milan, we explored the utopian, optimistic future of dining where the dining experience will enhance mental & emotional health by paring pairing specific memory recipes with the current psycho-emotional needs and states of users.
The event
Frog hosted the NYC Design week event at frog’s Brooklyn office. We filled the space with 22 provocative ideas in a different medium. The office space was zoned into six explored themes. Each area was color-coded, while the entire experience was colored black, including the dress code, food, and drinks.
Process
Our team, myself, and a senior experience designer, Jade Milan, explored the future of dining under the nutrition theme. We envisioned dining as a spiritual conversation between times that help people meet psycho-emotional needs.
Memory kitchen is a concept where users can extract and upload their memory to the cloud library. Food memory is not just about its sensory experience but is also closely connected to emotional memory. In our Utopian scenario, this future product can fulfill psychological needs, such as experiencing what we can no longer have due to climate change or unfortunate future events. Also, for the people who didn’t have access to the original memory, the shared memory cloud will help them experience regards of their age, gender, disability, et cetera.
Memory extract
Memory extracts are ingredients or bases for this dining experience. Based on five ground tastes with two additional categories (astringent and pungent), we created a label for the extract showing more info about the original memory, way of extraction, and best utensil to eat. The product consists of three essential parts.
Memory processor and Utensil
Memory processor is where the extracted memories are turned into food form. Like a capsule coffee machine on the countertop or smart microwave, if memory kitchen becomes a new norm, this could be a staple in our kitchen.
We explored how to optimize the tasting experience using customizable utensils. A timer that releases different taste sync with the tasting experience, Sipper, and a Chewer that physically help mimic the chewing texture.
